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October 28 2011
My. God…
December 24 2010
October 06 2010
Coz-E: The Snuggie Meets The Electric Blanket
From Fashionably Geek: We’ve seen every kind of Snuggie variation from the Booty Buddy to the Snazzy Napper, but the time has come for the wearable blanket to be gadgetized. The final frontier is upon us people.
There was talk of an upcoming electric blanket variation on the Snuggie at this year’s CES, but it appears that a product has only just been made available for purchase.
Product Page ($68)
August 03 2010
The ad game is built on making consumers self-conscious, but most advertisements tend to avoid the route of making fun of potential buyers.
Maybe Gap wasn't responsible for the ad and a rival stuck it on the store's window just to repel customers.
Your thoughts?
Gap Tells Shoppers to 'Put Some Pants On' - Are You Offended by This Ad? [StyleList]
(Thanks, NORMLgirl!)
June 13 2010
While Walmart's clothing department is going back in time a decade with its decision to focus on its historically strong underwear, socks and tee shirt market other, more fashion-forward brands and retailers are going back a lot further for their latest lines.
The NY Times cites these recent examples of companies dusting off early 20th century successes for another go in the new millennium.
*Eddie Bauer: Is reintroducing jackets that the company supplied to World War II pilots and 1950s mountaineers.
* Jantzen: It’s ruffled halter bikini is modeled on a pin-up-girl style it sold in the 1940s.
* L. L. Bean: It's bringing a back a hunting shoe that was in their 1914 catalog.
Explains the Eddie Bauer CEO:
There’s something major going on right now in the American consumer market and mind-set which is leading people to embrace heritage brands... People want to believe in things that are American and want to be part of things that have longevity.
The Times also points out that these retro-inspired collections come right on the heels of companies like General Mills and Pepsi releasing "throwback" and vintage products, even if just for a limited time.
Says a market research guy who you just know has a tricked-out office complete with a bank of plasmas:
“We’ve been through a very unsettling time, and it’s when people are discontent with the present that they really start appreciating or having a nostalgia for the past... Marketers are seeking to tap into that.
Is that true? Do you think this trend of gussying up older products for a new generation is related to the troubled economic times?
And a bonus question for you, dear readers: Which product -- this can be anything, from clothing to food to cars to muskets -- would you most want to see return?
June 11 2010
Maybe Soup is currently being updated? I'll try again automatically in a few seconds...
